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Professional Diploma in Digital Selling

Professional Diploma in Digital Selling

Summary

Learn how to make more sales faster and easier using social selling techniques. Increase sales performance by up to 400% by adopting digital and social selling tools.

The Professional Diploma in Digital & Social Selling is ideal for sales people, consultants and sales representatives of all levels, business development executives and managers, account managers, relationship managers and those leading sales teams, or anyone looking to develop their digital sales capabilities and consolidate their practical application of digital tools and social selling techniques.

 

Target group

Anyone looking to develop their digital sales capabilities and consolidate their practical application of digital tools and social selling techniques.

 

e-Competence Framework (e-CF)

The mapping of this certificate against the e-Competence Framework.

 



Level
 e-CF Area   e-Competence e-1 e-2 e-3 e-4 e-5
PLAN A.3. Business Plan Development          
ENABLE D.7. Sales Management          
D.12. Digital Marketing          


Legend for coverage
:

  General - The competence is covered at the level indicated
  Partial - The competence is covered to some extent
  Superficial - Relevant knowledge is covered to some extent
  The competence level is available in the framework
  The competence level is not available in the framework

 

Prerequisites

An accredited training by an accredited training provider.

 

Exam content

Candidates are tested on the following topics:

  • Introduction to Digital Selling
  • Sales enablement
  • CRM
  • Social Content
  • Social Media Research
  • Digital Sales Messaging
  • Engagement
  • Social Account Management
  • Digital Sales Leadership
  • Integration & Strategy

 

Exam Details

  • Duration: 180 minutes
  • Number of questions: 200 (multiple choice, drag and drop, hot spot questions)
  • Pass mark: 62%
  • Open book/notes: no
  • Electronic equipment permitted: no

 

This exam is available in these languages:

  • English
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EXIN International

Radboudkwartier 223
Radboudhof, floor 5 (Hoog Catharijne)
3511 CJ Utrecht
The Netherlands

 

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